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Shop MY. MY. PLATINUM SHAMPOO
MY. PLATINUM SHAMPOO
MY. PLATINUM SHAMPOO

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The Platinum Shampoo neutralizes yellow and gold tones in bleached and lightened hair. It’s the perfect product to use in-between visits to the salon and ensures optimum brightness in the hair, creating beautiful platinum icy effects.

infuse My. colour Platinum Shampoo offers platinum tones to cool down yellow/gold colours in coloured pale yellow hair. If your hair is coloured grey or naturally grey, infuse My. colour Platinum Shampoo will add platinum tones to your grey hair. For bleached hair, this product will add icy platinum tones and neutralize unwanted gold or yellow colours.

100% Vegan Formula. 0% Sulphates. 0% Silicones. 0% Parabens.
Key benefits
Results last up to 5 -10 shampoos depending on the condition, texture, and porosity of the hair.
Works well on keratin treated hair
Formulated for use on coloured and bleached hair and can be used to refresh previously coloured hair.
How to use
Apply a generous quantity of infuse My. colour Shampoo (around double the quantity you would use of regular shampoo) evenly. Rinse and repeat the shampoo procedure and follow with infuse My. colour Treat conditioner to comb through and rinse. infuse My. colour products have instant results so you can style your hair as normal once washed!
Ingredients
Aqua, Cocamidopropyl Betaine, Sodium Cocoamphoacetate, PEG-4 Rapeseedamide, Acrylates Copolymer, Sodium Chloride, Polyquaternium-7, Glycol Distearate, Laureth-4, Benzophenone-4, Parfum, Hydroxypropyl guar, Hydroxypropyltrimonium chloride, Mica, Citric Acid, Sodium Hydroxide, Glycerin, Formic Acid, Ethylhexyl Glycerin, Phenoxyethanol, Potassium Sorbate [+/- HC Yellow 2, HC Blue 12, 4-Hydroxypropylamino-3-Nitrophenol, Basic Brown 17, Basic Red 51, Basic Blue 99, Basic Red 76, Basic Brown 16, Basic Yellow 57, Acid Violet 43, CI 77491, CI 77891]
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